https://www.erickostelnik.com/technical daily 0.75 2025-07-05 https://www.erickostelnik.com/technical/what-leaders-need-to-prepare-for-before-pushing-return-to-office monthly 0.5 2025-07-05 https://www.erickostelnik.com/technical/forget-age-and-job-titlethis-is-what-really-drives-people-back-to-the-office monthly 0.5 2025-07-05 https://www.erickostelnik.com/technical/5-design-considerations-to-encourage-return-to-office-enthusiasm monthly 0.5 2025-07-05 https://www.erickostelnik.com/technical/how-can-my-brand-be-more-sustainable monthly 0.5 2025-07-05 https://www.erickostelnik.com/technical/whats-behind-sustainable-furniture-and-why-should-you-care monthly 0.5 2025-07-05 https://www.erickostelnik.com/technical/historic-muskoka-inn-rejuvenated-by-unexpected-donation-6e3m5-fklr4 monthly 0.5 2024-10-30 https://images.squarespace-cdn.com/content/v1/66f59a0aff90ef7b0413b7f7/98b3d6c2-4bf9-4876-aae6-75226b1ee3e2/Bala.jpg Technical - Historic Muskoka Inn Rejuvenated by Unexpected Donation - Bala, ON: Originally established in 1910, the Bala Bay Inn has reopened its doors with a refreshed design, thanks to a generous donation by Keilhauer. After serving as staff housing for JW Marriott, the historic Inn has been transformed back into a fully functioning hotel. The Bala Bay Inn https://www.erickostelnik.com/technical/adtech-vendor-vetting-considerations monthly 0.5 2024-10-30 https://images.squarespace-cdn.com/content/v1/66f59a0aff90ef7b0413b7f7/445af767-4130-4db0-96fb-bcd64cb1fd2e/unsplash-image-hpjSkU2UYSU.jpg Technical - AdTech Vendor Vetting Considerations - The number of new and unique AdTech solutions is rapidly growing and choosing a vendor for each ad campaign is time-consuming and can get complicated. We put together this list of essential steps to help marketers effectively vet vendors and get the maximum value from their ad spend. https://www.erickostelnik.com/technical/how-media-buyers-can-help-ad-agencies-rebuild-trust-with-advertisers monthly 0.5 2024-10-30 https://images.squarespace-cdn.com/content/v1/66f59a0aff90ef7b0413b7f7/1730294866906-56AM159TIEW0S8UZETCI/unsplash-image-8koSbeUK6O4.jpg Technical - How Media Buyers Can Help Ad Agencies Rebuild Trust with Advertisers - There’s no denying it; a severe trust issue exists between advertisers and agencies. Last year, only 10% of advertisers rated levels of trust with their agen cy partners as high or very high, according to a study by ID Comms. Compare that to 40% who rated their trust as low, and you’ve got a pretty clear problem. https://www.erickostelnik.com/technical/5-takeaways-from-collision-toronto-2019 monthly 0.5 2024-10-30 https://images.squarespace-cdn.com/content/v1/66f59a0aff90ef7b0413b7f7/0d96bbb0-9aaf-4f0d-b320-cd15e2461a70/Collision-Conference-featured.jpg Technical - 5 Takeaways from Collision, Toronto 2019 - This year, the annual Collision Tech Conference was held in one of the fastest growing tech hubs in the world, Toronto, Canada. We’re so thankful that our city was chosen to host, and that it’s being recognized as the rapidly expanding industry space it has grown to become. Over 25,000 people from 125 different countries attended, including 1,100 start-ups, 730 speakers, 921 media personnel, and 3,750+ CEOs. Not only was this the largest turnout yet, but it was the largest percentage of women the conference had ever seen, making up a whopping 45.7% of attendees. If you happened to miss out, don’t fret; I’m here to list the top five takeaways from this year’s conference. 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